Instagram caption generator

An Instagram caption generator built around your brand

A good caption complements the image instead of describing it. My Post Scout writes Instagram captions from your brand profile, lets you attach your own photos, and gives you image prompts that use your brand colours.

No credit card required

Captions written for Instagram

Each caption opens with a compelling first line, then short readable sections, selective emoji and a natural invitation to save or share. Hashtags are kept few and relevant, and they never appear inside the caption text itself.

Photos and image prompts

  • Attach your own photos to a post and keep them with the caption.
  • No photo yet? Get an image prompt that uses your brand colours, ready for your designer or an image tool.

Planned across the week

Build a week of Instagram posts in one go, balanced across your content pillars, and keep them on the calendar so nothing is left until the last minute.

Publishing to Instagram

Instagram publishing works with professional (business or creator) accounts that are linked to a Facebook Page. One-click publishing to Facebook Pages and Instagram professional accounts is rolling out as Meta completes its app review of My Post Scout. Until it reaches your account, copy the finished post and publish it yourself.

Questions

Does it post to Instagram automatically?

One-click publishing to Facebook Pages and Instagram professional accounts is rolling out as Meta completes its app review of My Post Scout. Until it reaches your account, copy the finished post and publish it yourself. Publishing needs an Instagram professional account linked to a Facebook Page.

Can I use it with a personal Instagram account?

You can write and copy captions for any account. Automatic publishing needs a professional account linked to a Facebook Page.

Is it free?

Writing is available on the Free plan, which publishes to LinkedIn, Telegram and Discord. Instagram and Facebook publishing is part of the paid plans, which start at £19 a month.

More answers on the FAQ page.

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Ready to build your week?

Set up your brand profile in minutes and generate your first week of posts.